Les « indices MétéoConso™ » permettent aux industriels et distributeurs de produits de grande consommation de suivre et d’anticiper la tendance du marché sur 60 catégories de produits.

CLIMPACT, leader européen en Business Intelligence Climatique et son partenaire IRI, un des leaders mondiaux des études de marché, mettent à disposition des départements marketing et ventes des grands groupes et des PME/PMI des indices MétéoConso™ mesurant l’impact de la météo sur la performance des ventes des produits de grande consommation.

LACTALIS Group, one of the worldwide leaders of dairy products, asks for CLIMPACT expertise to better anticipate the impact of weather fluctuations on the sale of its products.

FIDELIA Assistance, Assistance company from the Covéa Group (MAAF, MMA, GMF), #1 French Group for assistance in the private individual marketplace, asks CLIMPACT to help them better anticipate the impact of weather fluctuations on their activity.

From call centers to breakdown mechanic, CLIMPACT solutions allow FIDELIA Assistance to guarantee its service level, to optimize human resources, and ensure proper communication to local assistance.

CLIMPACT, leader in the Climate Business Intelligence, and Médiamétrie, the reference in terms of measuring audiences, have joined their expertise to study the incidence of the weather onto TV audiences.

Beyond cusiosity that the weather can initiate, according to the record audiences of TV weather forecasts, it plays a significant role in our daily life, when on holidays or during our entertainments.... and by consequences on our comsumption of télévision ....